Hasta La Ideas

Publishing house Simon & Schuster has announced they’ll be bumping up the release of the Steve Jobs biography yet again, this time to October 24th. Originally scheduled for release in 2012, the book was then re-slated for release in November 2011 prior to the most recent date change.

The highly-anticipated biography—the first book on Jobs authorized by Jobs himself—promises to provide a rare and candid look inside the Apple founder’s world, both through his eyes and others’.

Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted.

Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apple’s hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership and values.

In putting the book together, author Walter Isaacson, the former Managing Editor of Time, reportedly conducted over 40 interviews with Jobs in addition to interviewing over 100 of Jobs’ friends, family, colleagues and competitors. The book is already a best-seller via Amazon pre-order and, unsurprisingly, currently at number one on the iTunes books bestseller list.

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