Hasta La Ideas

Briefed to capture the spirit of the swinging Sixties, Rose Design has created the branding, marketing materials and exhibition graphics for the POP! Design Culture Fashion show which opens this Friday at London’s Fashion and Textile Museum…

The exhibition will look to explore the impact of rock’n’roll and American youth culture in the UK from the 19050s onwards. “From the poodle skirts and embellished lethers of the rockers through to the Punk era, this exhibition will take in the cool stylings of the Mods, the high baroque of Psychedelia and the kitsch glamour of 70s retro by designers such as Mr Freedom and Miss Mouse,” says the museum.

For the show’s branding, Rose has created a flexible logo, with the “O” of “POP” becoming a canvas to show badge graphics and other relevant cultural imagery. Button badges were created, not only to be sold as merchandise in the museum shop but also to be included with private-view invitations.

Rose also created a newsprint accompaniment to the exhibition, a gentle nod, they say, to the underground press scene of the 80s:

POP! Design Culture Fashion runs from July 6 through to October 27 at the Fashion and Textile Museum, 83 Bermondsey Street, London SE1.

Find out more at ftmlondon.org

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