Hasta La Ideas

Brain Candy Films has created a trilogy of films for the Scottish Police Federation that aim to highlight the difficult decisions the police have to make, often in highly dangerous situations. Brilliantly acted, the films are dramatic and chilling….

Each film opens with the police dealing with a different scenario – domestic violence, assault in a pub, and a car accident. All the scenes presented are challenging and disturbing, and end on a cliffhanger, with the audience asked what they would do in that situation. The campaign both highlights the complex nature of police work, and also acts as a kind of recruitment campaign in the style of previous armed forces ads, where only someone who could cope in such a stressful situation should apply.

The three films are shown below:

Credits:
Creative and production: Brain Candy Films
Director: Simon Ellis