Hasta La Ideas

While tourists flock to Times Square like moths to a flame (arcane meandering and all), NYC residents tend to avoid those few blocks if can be helped. Even so, the city’s healthy population of artists, designers and media / technology people might want to make their annual trip to 42nd St this summer, when the Port Authority Bus Terminal—the western reaches of the once-seedy, now-tacky area—will finally boast some high-tech neon appeal of its own.

Over course of the next month, the unsightly X-trusses of the structure will be bedecked with GKD-USA’s MediaMesh, a new system for the “medialization” of large façades.

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