Hasta La Ideas

There’s a new smart cookie at the editorial helm of Martha Stewart Living: Pilar Guzman. The founding editor of the mom-azine Cookie, which Condé Nast folded right around its fourth birthday, will succeed Vanessa Holden, who departed Martha-land in February to become senior vice president and creative director of West Elm. “Pilar is an accomplished editor who understands what the Martha Stewart Living reader needs and wants—inspiration and information to make everyday living more beautiful and meaningful,” said Stewart in a statement announcing the appointment. Guzman, who has held editorial posts at Real Simple, One, and City, will report to the Gael Towey, the chief creative and editorial director of Martha Stewart Living Omnimedia. In addition to overseeing editorial for Living, Guzman will be responsible for the creation of the magazine’s monthly digitized editions. Monday will be her first day on the job.

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