Hasta La Ideas

It was a Sunday that struck fear into the heart of obsessive-compulsive newsstand owners everywhere, as T: The New York Times Style Magazine celebrated its fifth anniversary with an August 16 issue that sported five separate double covers. Usually content merely to palpate their papers to verify the presence of the bonus magazine (published fifteen times a year), savvy Sunday Times buyers around the country this week could be seen shuffling sections to examine the cover and secure their favorite. And who can blame them when the quintet featured the magazine’s T logo reimagined by Frank Gehry, Jenny Holzer, Jeff Koons, Doug and Mike Starn, and Francesco Vezzoli?

Subscribers were at the mercy of their deliveryperson, and ours was good enough to deposit the Gehry (above, at far right) at UnBeige HQ. While Frank had fun with a jigsaw, the Starns did their thing with bamboo poles, and Vezzoli riffed on Man Ray‘s famed “Tears” photo, a project that we have to hope comes with the knowing wink of the artist’s estate. Holzer, meanwhile, played it cool in ethereal blue, and Koons took his T tropical, complete with a smiling signature inflatable. Each T was matched with an inside cover featuring actress Carey Mulligan in one of five personas created by fashion designers Alber Elbaz, Nicholas Ghesquière, Marc Jacobs, Stefano Pilati, and Miuccia Prada. Want to collect them all? We hear that all five issues will be available for purchase at The New York Times Store.

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