NY Design Week 2011 Preview: Ilia Potemine’s "The Principles of Essentialism" for Beplushave

Beplushave-0.jpgAll photos by Andrea Afeltra

If the title of the collection is any indication, Beplushave (aka Be+Have) tends towards the conceptual side of the design spectrum. Ilia Potemine, principal of the studio, first presented “The Principles of Essentialism” at the Salone Satellite last month; New Yorkers will have a chance to see it at the Sight Unseen Pop-up Shop this weekend.

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The new work consists of a fiberglass and wood armchair and an MDF and wood “Pixel Table”—designed “to support messy people”—which will be presented alongside the “Arq” floor lamp.

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