Hasta La Ideas

Opening later this week at the London Transport Museum, Poster Art 150 – London Underground’s Greatest Designs picks 150 of the finest posters designed for the tube. So, for a little pre-show fun, we want to know how many advertising characters can you spot in the poster above?

Poster Art 150 opens on Friday February 15 (full preview to come). Eight experts selected posters from throughout the tube’s 150 years for the show, including this one, by Frederick Charles Herrick, from 1920. During the first world war, there had been restrictions on advertising on the tube network. In 1920, the Undergound relaunched its advertising campaign while events such as this White City exhibition were aimed at encouraging advertisers back into print.

In the poster, a host of popular advertising characters of the day assemble on a tube platform ready to travel to the show – but how many do you recognise?

There’s the Johnnie Walker Striding Man, for starters, and Bibendum, of course, but what about the others?

Let us know in the comments below – we’re really struggling with the blocky, yellow guy (lady?) in the background, right…

Image courtesy London Transport Museum Collection.

Poster Art 150 – London Underground’s Greatest Designs is at the London TRansport Museum, Covent Garden, London WC2 from February 15 until October. Visitors can vote for their favourite poster in the Siemens Poster Vote, details here

CR in Print
The February issue of CR magazine features a major interview with graphic designer Ken Garland. Plus, we delve into the Heineken advertising archive, profile digital art and generative design studio Field, talk to APFEL and Linder about their collaboration on a major exhibition in Paris for the punk artist, and debate the merits of stock images versus commissioned photography. Plus, a major new book on women in graphic design, the University of California logo row and what it means for design, Paul Belford on a classic Chivas Regal ad and Jeremy Leslie on the latest trends in app design for magazines and more. Buy your copy here.

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