MICA students design traveling exhibition to help Maryland reduce energy 15% by 2015

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Looking for a fresh take on how to cut back on the amount of energy you use? Then step into the interactive information station that is touring Maryland colleges through next April. This 10′ x 10′ mobile exhibition was designed by design students at Maryland Institute College of Art (MICA) to educate and inspire Maryland college students to live more sustainably. The initiative grew from a larger, statewide campaign called EmPOWER MARYLAND, which the Maryland Energy Administration (MEA) launched to reduce Maryland’s energy consumption 15% by 2015.

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The MEA recruited MICA’s Center for Design Practice to help with branding in early 2009 and, after a successful collaboration, the MEA asked MICA to keep working on the project. The Center for Design Practice, housed within MICA’s Office of Research and lead by Director Mike Weikert (also a partner at PIECE Studio) uses “multi-disciplinary, project-based learning to engage in socially conscious projects using design to translate ideas into tangible outcomes with the goal of changing behaviors and making a positive impact on society.”

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