Oct 14
IDEO’s Designs On Birth
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Designs On&mdash is a printed series put out by IDEO, with new design concepts by IDEO’s designers that “aim to raise awareness about a particular issue or topic.” The book was started in 2007 in response to a challenge by I.D. Magazine’s 2007 Annual Design Review to create concepts that bring awareness to the topic of global warming, resulting in a collection of 15 projects, collected into one booklet. IDEO’s publication persisted—addressing time, then food, and now, birth.
Concepts examined include paternity, baby booms, comfort, the man’s struggle, c-sections, natural selection and more. Light my Life by Nicholas Zambatti is about celebrating the ephemeral nature of life, from birth.
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