Hasta La Ideas

Illustrator Jack Hudson has just completed two A0 poster commissions from Channel 4, each designed to show how a particular department functions and which are to be displayed internally in its Channel 4’s London HQ…

“This piece of work is the biggest, most time consuming project I have ever produced,” says Hudson of this particular piece (above) which sees Channel 4’s online team imagined as a busy city with four separate harbours.

“All the harbours are outputting new products and TV shows to the audience which is represented by the surrounding residential area at the top of the composition, ” explains Hudson. “Also there are a number of race cars that represent exactly what departments collaborate with which.”

There’s some great detail in the work, we particularly like the jet skier jumping through a ring of fire:

Hudson also produced the above poster for the Product Management team at Channel 4 which depicts it as one of several cogs within a bigger mechanism, all of which have to work together to do their job. Here are some detail crops:

We guess runners, interns and new recruits will have to study these posters on their first day at Channel 4. And maybe refer to them regularly to help understand how all the departments work together!

The posters were commissioned and art directed by INT Works.

See more of Hudson’s work at jack-hudson.com

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