Holy Cow: OK Go Does a Commercial for a Chinese Furniture Brand
Posted in: UncategorizedContent guidelines be damned, we always feel compelled to post OK Go’s music videos because they’re just so damned creative. So when we heard they were doing a commercial for Chinese furniture brand Red Star Macalline—which is something like China’s Ikea—we didn’t know what to expect: Would the company reign them in? Sinicize the content? Or do the smart thing and let them do whatever they want with their visual trickery galore?
Well here’s the video, hot from the hard drive, see for yourself:
And in the following vid—not so much a behind-the-scenes as a brief explanation—you can see why they opted not to have the band sing in Mandarin. The dubbing is not hard to spot:
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