Family & Playlab’s ‘+ Pool’ Seeking Second Round of Funding on Kickstarter, Just Three Days Left to Become Part of NYC History
Posted in: Kickstarter
Just over two years ago, we first caught wind of a fantastic proposal (both in terms of sheer goodness and dubious feasibility) for a swimming pool in New York City’s East River. Boom-and-bust cycles notwithstanding, the value of real estate in the 23-ish square miles of Manhattan continues to rise, yet much like the City’s much-loved parks, its waterways remain accessible to all… and—unsurprisingly, given the recent heatwave—are regarded as potential spaces for recreation and development.
With the first successful Kickstarter campaign under their belts, the like-minded architecture studios of Family & Playlab have been forging ahead with + POOL, moving forward from the Test Tank phase to a full-fledged Float Lab. So too is their crowdfunding goal rather more ambitious this time around: they’re currently seeking ten times more than they were two years ago, when they handily topped the $25K threshold to get the project off the ground. The higher stakes are matched by more exclusive rewards: backers will have their names engraved on the tiles that line the decks of the + POOL when it opens in 2016.
The collaborative initiative of design studios Family and PlayLab launched the initiative to build a floating pool for everyone in the rivers of New York City in June of 2010. + POOL started with a simple goal: instead of trying to clean the entire river, what if you started by just cleaning a small piece of it? And what if you could change how New Yorkers see their rivers, just by giving them a chance to swim in it?
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