Discussing Industrial Design, SFMOMA Panel Discussion at swissnex

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A few weeks ago swissnex San Francisco hosted an SFMOMA Architecture and Design Forum panel discussion on the topic of Dieter Rams and the effect of Modernism on today’s design landscape. Panelists included Yves Behar of Fuse Project, Cathy Baily of Heath Ceramics (previously), Markus Diebel of InCase (interviewed), and myself, Michael DiTullo of frog. The event was moderated by SFMOMA Architecture and Design curator Joseph Becker. We received some fantastic questions from the audience as well as from Joseph, including inquiries on the “tyranny of good design”, what the shape of the designer of the future will be, and the impact of smart products on industrial design. I think you will enjoy the video below documented by Fora TV. You can jump to individual clips of specific questions on their site HERE.

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