Hasta La Ideas

You may recognize the deco-inflected globetrotter look of Christopher Guy from the sets of The Thomas Crown Affair and Casino Royale. In the wake of the ribbon-cutting on the brand’s showroom at the New York Design Center, designer Christopher Guy Harrison was on hand to discuss his “contemporary with classical values” style and how he conveys it in an increasingly digital world. We sent writer Nancy Lazarus to pull up a sumptuous chaise longue and observe.

While online platforms have left their mark on interior design in recent years, they’ll never replace the need to discover and experience design in person. Interactive technology has created innovative ways for designers to build their brands and businesses, communicate with clients, go shopping and provide inspiration, said Elledecor.com editor Amy Preiser at last week’s New York Design Center What’s New/What’s Next event.

Digital platforms are certainly not a substitute for perusing a design showroom, especially when it’s a colorful state-of-the-art NYDC penthouse. Christopher Guy Harrison, CEO and founder of Christopher Guy, shared his brand’s approach to digital from his new flagship space. His furnishings have been featured in movies such as The Thomas Crown Affair, The Devil Wears Prada, and The Hangover, and he’s designed hotels like the Bellagio and Wynn Resorts in Las Vegas as well as the Ritz Carlton in Tokyo.

“We need to embrace the internet to add another dimension. At its start, the internet was just an extension of the catalogue,” said Guy. For his business, the web and digital tools have become a priority, and he reported having a dedicated web staff of 20 in his Singapore office. He uses the platforms to showcase interactive spaces, share design influences, and convey different moods.
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