Back To The Futures – Looking Back at Corporate Futures
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A range of products as envisioned by technology corporations such as Philips, AT&T and Apple
Chris Woebken, a designer based in Brooklyn, will be screening ‘Back To The Futures’ as part of the ‘Between-Between’ exhibition at Studio Between, a design studio set up by a group of graphic designers in London. The exhibition will showcase 12 young designers and design studios from around the world and opens on Saturday, October 30th and runs until the 4th of November.
The film reel amalgamates corporate future visions created during the 80s and 90s by various Silicon Valley tech giants such as Apple, Motorola, Philips, AT&T and Pacific Bell. Chris, in collaboration with Natalie Jeremijenko at XClinic, originally found the clips on YouTube, then dubbed them together, back and forth, onto a Back To The Future VHS rental tape, producing an even noisier aesthetic and soundtrack. Nice touch. This is a ‘found’ artifact that reflects on how corporations from the 80s used their R&D time to try and communicate their future ideas for 2010.
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