Avoid Same Dress Disasters with Harvey Nichols
Posted in: UncategorizedHarvey Nichols has great form when it comes to tongue-in-cheek Christmas ads, and it has followed up last year’s ‘Walk of Shame‘ clip with a send-up of another classic pitfall of the Christmas party season. Created by Adam & Eve/DDB, with directing duo Ne-o through Stink, the ad features a stand-off between two female party goers who discover they are wearing identical dresses.
Rather than one slinking off for a quick change in the ladies, a full-on laser-quest fight ensues – lethal pug-eyes included. ‘Avoid a same-dress disaster this season. Harvey Nichols womenswear’ is the matter-of-fact strapline conclusion – actually, that fight looks like more fun.
CR In print
In our December issue we look at why carpets are the latest medium of choice for designers and illustrators. Plus, Does it matter if design projects are presented using fake images created using LiveSurface and the like? Mark Sinclair looks in to the issue of mocking-up. We have an extract from Craig Ward’s upcoming book Popular Lies About Graphic Design and ask why advertising has been so poor at preserving its past. Illustrators’ agents share their tips for getting seen and we interview maverick director Tony Kaye by means of his unique way with email. In Crit, Guardian economics leader writer Aditya Chakrabortty review’s Kalle Lasn’s Meme Wars and Gordon Comstock pities brands’ long-suffering social media managers. In a new column on art direction, Paul Belford deconstructs a Levi’s ad that was so wrong it was very right, plus, in his brand identity column, Michael Evamy looks at the work of Barcelona-based Mario Eskenazi. And Daniel Benneworth-Gray tackles every freelancer’s dilemma – getting work.
Our Monograph this month, for subscribers only, features the EnsaïmadART project in which Astrid Stavro and Pablo Martin invited designers from around the world to create stickers to go on the packaging of special edition packaging for Majorca’s distinctive pastry, the ensaïmada, with all profits going to a charity on the island (full story here)
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