Andrew Geller, Modernist Architect Behind Loewy’s Leisurama Houses, Passes Away
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On the same day as Sori Yanagi, another design giant passed away. Modernist architect Andrew Geller, who worked at Raymond Loewy and Associates for 35 years, died on Sunday at the age of 87.
One of the most quirky and groundbreaking projects for which Geller was known were the Leisurama Houses, begun as a project to design a typical American house that was exhibited at the 1959 American National Exhibition in Moscow, at the height of the Cold War. The pre-fabricated cottages contained every modern convenience and proudly displayed American manufacturing might.
Most interestingly, Macy’s began exhibiting and selling Leisurama homes in their department stores in the 1960s. The video below is an excerpt from a 2008 PBS documentary on the subject:
A website dedicated to archiving and preserving Geller’s work is here.
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