Ad of the Week: Ikea, Wonderful Everyday

Our Ad of the Week is this simple yet captivating spot from Mother for Ikea, which sends a kitchen into a spin…

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The spot advertises Ikea’s Metod kitchen system, which has been developed to allow flexibility for the various needs of families. To suggest that, the ad shows a busy family kitchen that is on a constantly moving carousel but where everything is nonetheless happening smoothly.

Credits:
Agency: Mother
Director: Keith Schofield
Production company: Caviar

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