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A hot pink called Viva Magenta that is reminiscent of blush has been named as 2023 colour of the year by the American colour company Pantone.

Described by the brand as “an unconventional red for an unconventional time”, Pantone‘s Viva Magenta 18-1750 is a vibrant pinky colour with hints of purple that belongs to the red colour family.

“It’s assertive but it’s not aggressive – we refer to it as a fist in a velvet glove,” said vice president of the Pantone Color Institute Laurie Pressman.

“It’s a brave and fearless red shade that vibrates with vim and vigour,” Pressman told Dezeen. “Its exuberance promotes optimism and joy.”

Pantone’s trend-forecasting research department the Pantone Color Institute selects the colour each year. It said that this year’s colour choice reflects the “rebellious” spirit of the time and the renewed interest in creative experimentation following the coronavirus pandemic.

“Audacious, witty and inclusive of all, Pantone 18-1750 Viva Magenta welcomes anyone and everyone with the same rebellious spirit,” said the brand.

“Powerful and empowering, it is an animated red that encourages experimentation and self-expression without restraint; an electrifying, boundaryless shade that is manifestly ‘out there’ and is a stand-out statement.”

According to Pantone Color Institute’s research, magenta pinks are already popular among the fashion and beauty community. It expects the interior world to follow suit.

Earlier this year, Italian fashion house Valentino released a magenta pink coloured fall/winter collection and models have been wearing similar shades on their eyelids and lashes.

“It’s a great colour for reflecting light, which gives it a sense of fantasy and glamour,” trend forecaster and Pantone Color Institute member Jane Boddy said. “It’s so flattering across all skin tones and all genders.”

“Traditionally you would imagine this be a colour for the lips or the cheeks whereas now we’re seeing it as a solid eye colour in a painterly stroke,” Boddy added.

Although Viva Magenta is part of the red colour family, Pressman argued that the colour is not as expected or “aggressive” as traditional reds thanks to its pinky tinge. Red traditionally has connotations with rage and danger.

“When you think about a red, this is not the shade you’re thinking about,” she said. “You’re thinking about more of a true red, a classic red or an orange-red, not really these pinky red tones.”

According to Boddy, despite the bright pink being relevant to today’s society, the colour is still rooted in nature, where it can be found in tropical flowers and insects.

“One of the biggest inspirations behind this was also the natural world too – you can kind of imagine these sort of colours in the natural world and it has a slightly exotic feel to it,” said Boddy.

This is not the first time Pantone has chosen a pink as its colour of the year. For 2016, the colour company chose a markedly lighter pastel pink with rose tones called Rose Quartz alongside Serenity, a calming light blue hue.

Last year, it named Very Peri, a purple colour described by Pantone as “a periwinkle shade of blue” as its colour of the year.

The controversy caused by the brand calling it blue was criticised by interiors expert Michelle Ogundehin, who called time on Pantone’s colour of the year exercise, writing in an article on Dezeen that “it’s time to reconsider the whole colour of the year carnival”.

The imagery is courtesy of Huge.

The post “Brave and fearless” Viva Magenta named Pantone Color of the Year 2023 appeared first on Dezeen.

It wasn’t too long ago when YouTubers and live streamers were treated almost on the same level as Hollywood celebrities. Some are still stars, but that market has exploded in the past few years to the point that almost anyone and everyone is trying to make it big, especially when the lure of fame and fortune is just too strong. This is supposedly in the DNA of the so-called Gen Z, whose aptitude for recording even the most mundane parts of life has become legendary. After all, all you need is a smartphone, right? While that might be true to some extent, this dog-eat-dog “VTuber” market relies on getting every aspect of the shot right, from the lighting to the angle to the audio. Often, you’ll need half a dozen disparate tools for the job, but this stick-like robot brings all of that to you, literally.

Designers: Gabin Park, Byeonggwan Kim, Ramen Kim, Seokhyun Han

Calling this machine a “robot” probably requires a little stretch of the imagination. To some extent, it’s like a Roomba that grew a rod and a circle at the top. It can roll here and there, as well as rotate its “head” and the rod that acts as its arm, all controlled by a cylindrical remote. As far as being a robot is concerned, that’s pretty much it, but where it really shines for content creators is all the functions it houses in that cramped body.

That large circle at the top, for example, might be mistaken for just being that popular ring light, but it is definitely a lot more than that. It has a touch screen, for example, that acts both as a monitor when recording as well as a typical display for watching content. That circular shape might seem odd at first, even considering the ring light, but the choice was intentional to create a sense of flow and rhythm, adding a bit of dynamism to what would otherwise be a drab box.

The “arm” is actually a modular container for different parts you’ll need to stream or record videos. That includes a camera, of course, as well as a mic, more lights, and even a smartphone holder. Depending on what you may already have, you might need some or all of these, hence their modularity. Both the arm and the head can rotate and move to desired angles, giving creators the flexibility and freedom they need.

Despite all these features, the concept design named “LG Only i” retains a visual simplicity that is intended to put the minds of these creative individuals at ease. The choice of basic shapes, like a circle and two lines, was made to convey images of calmness and minimalism. Whether such a device can actually be made is a tough question, but it will definitely be an all-in-one recording studio dream come true for Gen Z and any other generation of content creators and consumers.

The post This odd-looking robot concept is a live streamer’s dream crew first appeared on Yanko Design.

Spalding’s Arena Renegade In-Ground Basketball Hoop features advanced engineering to improve performance, from an Arena-style 180° breakaway and completely clear tempered glass backboard to Spalding’s signature boom arm and more. Durable and deluxe, the hoop is the closest to thing to recreating an arena experience at home.

Gaming is largely a static activity that lacks any major muscle flexing like in real-life sporting regimes. Breaking this notion, British menswear designer Saul Nash has invested his skill in envisioning a world of movement – amalgamating fashion and Esports for a unique collection to celebrate the 25^th anniversary of E-Sports team SK Gaming.

The third spearhead in this exclusive partnership is Mercedes-Benz to bring together a rare collaboration of three contrasting worlds. The final creation is a collection of garments clad in E-Sports influence with the “sleek design and exquisite heritage of the German automotive giant.

Designer: Saul Nash

Click Here to Buy Now!

This limited-edition capsule collection premiered at SK Gaming’s 25th-anniversary event in Cologne, Germany. There are two striking pieces in this fashion-forward collection that’ll make gamers look sexier than ever. A long-sleeve compression shirt (half-zipped and high-closing collared) Saul calls The Digital Gradient Top. The second one dubbed The Dashboard Jacket is a reversible sports jacket drenched in a lilac-blue mesh pattern. It has a recycled polyester inside lining and the back shows off both the big brands’ logos. The jacket gets mesh inserts on the sides and inside of the sleeve to address perspiration. Both these garments are tightly fitted without compromising the performance capabilities thanks to the lycra material.

As per Julia Hofmann, Mercedes-Benz AG Head of Brand Collaborations, the collection is not only aimed at E-sports fanatics but fitness-obsessed individuals who want functional sportswear that’s high on modern looks. Nash, resonated with the view and added that the project was an “exciting space to explore three worlds that at first instance may not fit together.” The talented designer is a perfect fit for the Mercedes-Benz approach who has a vision of reaching new audiences with its refreshing approach.

The Gradient Top can be bought for approximately $94 while the Dashboard Jacket will cost around $157 right away from the SK Gaming website.

The post Saul Nash x Mercedes-Benz collaborate for a gaming centric sportswear collection first appeared on Yanko Design.

The latest edition of our weekly Dezeen Debate newsletter features SANAA’s extension of the Art Gallery of New South Wales in Sydney. Subscribe to Dezeen Debate now.

Architecture studio SANAA has extended Sydney’s Art Gallery of New South Wales with rectangular pavilions. Set to open this weekend, the Sydney Modern volumes cascade down a hillside overlooking Sydney Harbour’s Woolloomooloo Bay.

The extension features saw SANAA design four galleries as well as learning studios for children, smaller exhibition areas, a studio for multimedia works and the Tank – a world war two naval fuel bunker that has been converted into providing 2,200-square-metres of space.

The studio said it aimed for Sydney Modern, which is powered by renewable energy through the use of solar panels and rainwater, to be “harmonious with its surroundings”.

Commenters had mixed opinions on the project, with one labelling it an “appalling conceptual mess”, whilst another loved “how the complexity of the whole is formed from simple, interconnected and overlapping volumes”.

Other stories in this week’s newsletter include Herzog & de Meuron’s revamp plans for London’s Liverpool Street station, Denise Scott Brown’s plea to refuse proposed changes to the National Gallery and Space Encounters’ residential development in the Netherlands.

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The post Dezeen Debate features SANAA’s “overlapping” Sydney Modern extension appeared first on Dezeen.