Hire Better Writers by Writing Better Job Descriptions

Looking to hire better writers? You’re not alone. Ad agencies, publishing houses, media outlets, PR firms, startups and nonprofits are hiring more writers than ever—copywriters, content creators, social media managers, journalists… the list goes on and on.

Even if you’re not hiring a writer, chances are you still want an employee with great writing skills. According to a study conducted by the National Association of Colleges and Employers, 70% of employers say they value writing skills in all job candidates. In this age of constant communication, that’s certainly no surprise.

So, how do you attract better writers to your company?

It all starts with your job description. For most candidates, this is their first encounter with you and your business. A few paragraphs are all that stand between you and a talented writer looking for a new gig.

Fortunately, paragraphs are the perfect place to win over a writer. If those paragraphs are well-crafted, writers will be drawn in like moths to a flame. Writers love good writing! It excites them, it entices them, and it encourages them to apply.

A well-written job description not only thrills qualified candidates, it keeps your inbox free of unqualified candidates. Bad writers are intimidated by good writing. They’ll read your expertly crafted job listing and say: “No thanks.”

So, you need fantastic writing to land a fantastic writer. A bit of a catch-22, isn’t it? How do you improve your job description if you’re not a writer yourself, but an HR professional, a recruiter, or a hiring manager?

There’s no reason you can’t punch up your job description on your own. Pay attention to these five components, and you’ll be just fine.

  1. Clarity
  2. Writers love writing that’s clear and precise. Don’t try to be fancy or convoluted. Say what you mean and mean what you say. When you’re finished editing for clarity, put the job description away for a day or two, and then take another look. It’ll be easier for you to spot details that aren’t clear.

  3. Brevity
  4. Now’s not the time for pages and pages of information. A job listing is an appetizer, not the full meal. So, keep things short and sweet, no more than 3-4 short paragraphs of 3-4 sentences each for the entire job description. As all writers know, “brevity is the soul of wit.” (Thanks, Shakespeare.)

  5. Wit
  6. Speaking of wit, don’t be afraid to inject some into your recruiting materials. Job descriptions are often dry and boring, so a spark of humor is always welcome, especially for a job seeker who’s been on the hunt for days, weeks or months. If you can make them laugh… or even just smile… they’re more likely to apply.

  7. Personality
  8. Show off the personality of your workplace by choosing the appropriate tone. Are you a hard-hitting newsroom in search of a practiced reporter? That’s how your job description should sound. Are you a hip, innovative agency looking for a quirky content creator? That voice should come across.

  9. Cliches
  10. Avoid workplace jargon at all costs. “Attention to detail,” “results-oriented,” “works independently and with a team.” You’ve heard these phrases a million times, and they’ve overused to the point of being meaningless. Cliches really grate on writers, who make a living creating original language. Check out this exhaustive list of buzzwords to avoid.

When in doubt, you can also ask a writerly type who’s already on your staff to edit your job description. They’ll bring fresh eyes to the process, and can often complete a full revision in less time than it would take someone who’s not a professional writer.

If you’re really in a jam, there are plenty of freelancers out there who specialize in this kind of task. Who knows… if they do a fantastic job, they might be the perfect person to recruit for your company.

The post Hire Better Writers by Writing Better Job Descriptions appeared first on Mediabistro.

Hands-On with Evolve 2017

Brought to you by solidThinking

As a designer with years of experience with parametric solid modeling in engineering CAD packages my recent experience test driving the 2017 edition of Evolve from solidThinking was a back-to-basics breath of fresh air. Evolve feels largely unhampered by the constraints of popular mechanical CAD packages because of its excellent implementation of NURBS editing with parametric enhancements. This blend of pure NURBS surface modeling, with solid modeling and parametric enhancement, provides a designer with flexibility and control. A robust and easy to learn construction history further balances with familiar surface modeling capabilities allowing for on the fly adjustments of source geometry and seamless downstream updating of complex models.

To understand the versatility of Evolve it is important to recognize the effort made to centralize the construction history feature. This is a feature that is on by default but can be disregarded when necessary. To test this in practice I created a relatively simple bottle with handle concept with near perfect surface continuity as a solid shell. The construction history maintained the ability to edit the original revolved surface, locations of source geometry and many other features after layering on several iterations of surface operations. The flexible hierarchical construction tree allows edits to the source curves while automatically updating the final shelled solid model. Because it not fully hierarchical and source models may be swapped in and out of the tree, it also allowed for relatively major changes in surface geometry with only a few clicks. In practice this means a modeler or designer can create forms without consciously thinking about history, as it is on by default. 

Because the tree is not rigidly hierarchical, a designer can also iterate on most any participating geometry in the tree and swap iterations in and out for true flexibility in the final model output. This makes edits to base geometry feel like freeform sculpting or sketching in 3D, and opens the door to concept development and design iteration right in the 3D environment. It also allows for iteration on a visualization model while also maintaining technical integrity, so each tweak or iteration made on the fly can be ready for further development.

Evolve’s construction history feature is highlighted in a case study, provided by solidThinking, of the Philips OneBlade design process. According to Philips’ design lead Jens Andersson “…Its [Evolve’s] construction history features allow me to adapt my models for both business or technical reasons while development is ongoing verses starting from scratch.” After putting the construction history through some technical paces, I agree: it is a unique and powerful feature created with designers and the design process in mind. And per Darren Chilton, solidThinking’s Program Manager, this feature and the idea of Evolve as a conceptual design tool are central to the design philosophy behind the software.

Evolve supports the technical integrity of models by integrating a solid modeling mentality within the NURBS surfacing environment. Many tools with the ability to generate a surface come with a parameter that can also generate a solid. Evolve also features tools for using surface edges to create lofts, sweeps, and blends and combining disparate surfaces to create manifold solids. All this solid modeling is built seamlessly onto the NURBS editor with an eye toward surface continuity which means less time spent fiddling with stitching and joining edges to get a watertight NURBS model. In practice Evolve can create excellent “looks-like” models with less worrying about discontinuous edges and buckled surfaces while also creating solid geometry that is ready for 3D printing and other rapid prototyping process in a single workflow. In addition to its own internal features, Evolve also offers plug-ins and tools to integrate it with industry standard engineering suites like SolidWorks.

The new 2017 edition of Evolve builds on its construction history feature through two new construction history enabled tools: Planar Symmetry and Radial Symmetry. As the names suggest these new tools provide methods for working with symmetrical models as part of the construction history. This means a designer can produce a portion of a symmetrical design and pattern it within the construction history hierarchy. To change or iterate on the design one only needs to edit the source geometry and see the results on the radial or planar symmetry instantaneously. These new symmetry tools are also interactive with Evolve’s polyNURBS. An incredibly fast freeform modeling tool set with an intuitive polygonal modeling GUI at their core, PolyNURBS are already remarkably fun to work with. With the addition of real-time symmetry tools, polyNURBS allows a kind of freeform sculpting that is difficult to describe. Imagine, if you will, beginning with a simple polygonal cube mirrored across a plane. What edits you make to the original cube are reflected to the other side. But what happens if you extrude a face from one side across the plane of symmetry? Overlapping faces, vertex errors, and loss of polygonal integrity? Not with the new Planar Symmetry tool! With this new tool the geometry automatically coalesces at the plane of symmetry to create a fully joined and symmetrical model. The same applies to the Radial Symmetry tool as demonstrated by a wheel concept design video featured on the solidThinking website. The two example images here, an example of polyNURBS merging at the plane of symmetry and a 30-minute spaceship concept, show just how intuitive the symmetry tool is when used with polyNURBS objects. 

PolyNURBS have received an additional advancement in 2017 with the Advanced Selection tool. This function, built into the Edit polyNURBS tool, allows for easy selection of edge loops, face chains and other logical groups of polygonal elements. This enhances the already intuitive select, extrude, and push-pull nature of polyNURBS, providing a feeling of freedom while modeling, while also maintaining control and solid integrity. As with previous editions, Evolve also offers a seamless integration of its surface tools with the polyNURBS objects. This means working with open or closed poly-based, “nurbified” models is not limited by the polygonal toolset and a designer can use the already familiar NURBS tools with the poly-based objects. Above all, working with the PolyNURBS tools is fun and liberating because of their accessibility and fast performance. This makes these tools a creative asset that can create precise, specific forms or act like a lump of clay in the virtual workspace that can respond intuitively to a designer’s gesture and whimsy.

Finally, it is important to note that Evolve 2017 still includes the fully redesigned interactive rendering engine that premiered in 2015. Combined with all the other capabilities of the software, this fully capable rendering engine rounds out the software with high quality visualization at a designer’s fingertips. The last time I did a hands-on with Evolve the rendering was remarkable for its simplicity, quality and integration and this is still the case in the 2017 edition. As a result Evolve is a scalable solution for concept design, iteration, modeling, rendering and visualization. It was also remarkably easy to get to know the software with the getting started videos, included tutorials, intuitive help feature (F1 will automatically load the help document for the currently active tool) and some practice. In conclusion, I continue to be impressed with solidThinking Evolve and recommend taking a look the next time you are in the market for a new modeling solution.

Request a Free Trial Today!

solidThinking Evolve allows industrial designers to develop forms faster, using either Windows or Mac OS X. It enables you to capture an initial sketch, explore styling alternatives, and visualize products with realistic renderings generated in real time. Evolve provides organic surface modeling and parametric control, with NURBS-based surfaces and solids and a unique ConstructionTree history feature. Visit our website to request a free trial of solidThinking Evolve.

Pink Pokémon Go for Valentine’s Day

Pokémon Go célèbre la Saint Valentin avec un événement se déroulant, évidemment, dans le jeu. En explorant le thème de l’amour, les créateurs ont pensé à prolonger de 6 heures la durée des outils pour attirer les petits monstres. De plus, le rose étant à l’honneur, il sera possible de trouve un nombre plus important de Pokémon de cette couleur.







Graphic Stadium Renewal in Estonia by KAMP Arhitektid

Le Parnü Stadium, inauguré en 1929 a été conçu par Olec Siinmaa, célèbre pour avoir été l’architecte principal de la petite ville balnéaire de Parnü en Estonie. Depuis sa construction, le bâtiment a subit de nombreuses rénovations jusqu’à être complètement remplacé par une structure contemporaine signée par le studio d’architecture KAMP Arhitektid. Minimaliste et spectaculaire, la nouvelle tribune reprend les conceptions architecturales fonctionnalistes développées par Siinmaa et met en valeur un matériau traditionnel du Classicisme Nordique à savoir, le bois.












 

 

Dezeen launches unofficial competition to redesign the UK passport with £1,000 top prize

What should the UK passport look like after Brexit? Dezeen today launches a contest to come up with a new design for the citizenship document.

We are looking for designs that present a positive vision of the post-Brexit UK to the world, and that represent all its citizens.

There is a top prize of £1,000 for the winning design plus £500 for second place and £250 for third place. The competition is free to enter.

London's Design Museum
The winning passport designs will be exhibited at both London’s Design Museum and Clerkenwell Design Week

Winners will be selected by a jury consisting of:

Deyan Sudjic, director of the Design Museum in London;
Rohan Silva, founder of Second Home and former government policy adviser;
Margaret Calvert, graphic designer;
Oliver Wainwright, architecture and design critic for The Guardian;
Anita Taylor, dean of Bath School of Art and Design and chair of the Council for Higher Education in Art and Design;
Sharon Hodgson, MP for Washington and Sunderland West, and chair of the All-Party Parliamentary Group for Art, Craft and Design in Education;
Marcus Fairs, founder and editor-in-chief of Dezeen.

The winners will be published on Dezeen and exhibited at the Design Museum in London. A wider selection of entries will be shown at Clerkenwell Design Week in London in May 2017.

The current British passport with a burgundy soft cover
Currently citizens of the UK carry a European Union passport with a burgundy soft cover

The competition is open to everyone, with professional designers, non-designers and students in the UK and abroad welcome to enter.

Judges will be looking for a combination of a strong overall idea, good execution, practicality and a convincing justification for their design.

Updated British passport design
Architect Sir Giles Gilbert Scott and other creatives feature on the pages of the current UK passport

“The EU referendum vote divided the country, with the majority of creatives voting to remain in the EU,” said Dezeen editor-in-chief Marcus Fairs.

“Whether we like it or not, Brexit is going to happen. So it’s time to start thinking about what image the UK wants to project and trying to create a positive vision for the future. A new passport could help achieve that.”

The old blue British passport
Some people have called for the post-Brexit passport to be blue, the colour used for British passports before the UK joined the EEC, now the European Union

The competition follows Dezeen’s Brexit Design Manifesto – a message to the government about the importance of the design sector to the UK’s culture, society and economy.

This is not an official competition and the winning designs are unlikely to be adopted by the government, but we will present them to the Home Office and invite a response.

For full details of the competition, including rules and the entry form, visit www.dezeen.com/passport ›

Norway's recently redesigned passport
Norway’s recently redesigned passport includes minimal illustrations of landscapes from around the country

The post Dezeen launches unofficial competition to redesign the UK passport with £1,000 top prize appeared first on Dezeen.

Design Job: Join the Herd! Moose Enterprise Pty Ltd is Seeking a Product Designer in Melbourne, Australia

Want to design cool product that will land on toy shelves all around the world??? This might be your chance. You have to have over 5 years experience managing complex projects end-to-end, and exposure to the manufacture of product in China. In addition, you need to have a quirky edge,

View the full design job here

Ibis Volcanic Basalt Hanging Basket Chair

IBISS is a newest design by Raimonds Cirulis. Ibis Volcanic Basalt Hanging Basket Chair features volcanic basalt fiber as well as a natural resin. The pair of natural materials is extremely durable to withstand your weight. Perfect for nearly any space, the Ibis Chair has zero footprints as it suspends from the ceiling…(Read…)

Assault Trombone

YouTube user Captain Quinn demonstrates the awesome air-powered “assault trombone” …(Read…)

Beautiful Light Installations at the Toronto Light Festival

Toronto a accueilli la première édition du Toronto Light Festival, qui a lieu du 27 janvier au 12 mars. La ville expose 21 installations lumineuses réalisées par des artistes locaux et internationaux. Elles sont disposées au sein des 13 hectares du Distillery District, lieu accueillant des évènements, des restaurants ou encore des magasins, bien connu des habitants. De quoi illuminer les longues soirées et nuits d’hiver canadiennes.








Skinny Rotterdam house for two architects features black brickwork and concealed windows

Dutch architects Gwendolyn Huisman and Marijn Boterman designed this skinny house in Rotterdam for themselves, incorporating hidden windows into the black brick walls and adding a large indoor hammock.

Skinny House by Gwendolyn Huisman

The architect couple designed their three-storey SkinnyScar house to occupy a narrow gap of measuring just 3.4 metres wide and 20 metres deep between residences in an old Rotterdam neighbourhood.

The house’s proportions, which are narrow and long in relation to its height, provided a structural challenge for Huisman and Boterman who wanted to create light and lofty spaces.

Skinny House by Gwendolyn Huisman
Photograph by Vincent van Dordrecht

Two parallel reinforced concrete slabs run vertically inside the house, bearing the load down to the massive foundation. This enabled the architects to create large openings in the front and rear facades.

The blackened-brick facade is intended to complement the brickwork of neighbouring housing, which dates back to the 19th and 20th century.

Skinny House by Gwendolyn Huisman

“The modern house has its own identity with modern details, but still highlights the history of the small gap in the urban context,” said the architects.

“The project transforms a conventional and traditional way of living and is fitted to their inhabitants as a custom-made suit,” they continued.

Skinny House by Gwendolyn Huisman

Similarly, when Dutch architects Nina Aalbers and Ferry in ‘t Veld designed their own home between a pair of existing properties in Rottermdam they chose contemporary brick to reference its neighbours.

Perforations in the facade cover three windows that are set back from the street-facing side. These “hidden” windows only show up at night when the rooms inside are lit up.

Two large bay windows slightly extend from the front to let the inhabitants sit and watch people passing by.

Skinny House by Gwendolyn Huisman

Inside the house, plywood boxes are used to encase each of the concrete columns and cluster functions suited to the living spaces that they serve.

Skinny House by Gwendolyn Huisman

These include the kitchen and storage for the dining room, book shelves for the library and living room, and the bathroom and wardrobe for the bedrooms.

The volumes are left detached from the walls to allow for views in between different spaces that are located on either side, with views towards the street and the rear garden.

Skinny House by Gwendolyn Huisman

“The architectural concept stresses a natural division of living spaces that merge together without harsh boundaries, where the spaces are always connected horizontally and vertically,” said the duo.

“By placing the volumes and staircase near the centre of the house, intimate living spaces appear towards the public street and collective courtyard garden,” they added.

Skinny House by Gwendolyn Huisman

A large skylight runs along one wall above the main staircase. On the last level, where the stair cuts through the centre of the boxes, the treads open to allow light to flood through.

Living spaces are placed on levels suited to their use during different times of day. A spacious entrance and kitchen area occupies the ground floor, featuring high, folding doors that the couple will use to open up the entire interior to the garden during the weekends and evenings.

Skinny House by Gwendolyn Huisman

The living room and library, which are mainly used in the evenings, are on the first floor overlooking the garden and street.

On the living room side, a large void above is used as a hammock facing a window over the garden and sky. The deep bay window on the other side provides a place to sit and read.

Skinny House by Gwendolyn Huisman

Bedrooms and bathrooms are set on the final floor. A skylight above the bathtub is intended to offer bathers views of passing clouds and birds, as well as to bring natural day light into this darker zone of the house.

Natural and simple materials are used throughout the residence, including epoxy-coated cement screed floors and rough cast in-situ concrete floors.

These are left unfinished on their undersides to reveal the construction method across the ceiling of the level below. Rust stains, caused by the wet season in which the concrete was cast, are also left untreated.

Skinny House by Gwendolyn Huisman

The trend for skinny houses originated in space-short cities in Japan but has now started to become popular in other countries, with examples popping up in Vietnam and Spain. One of the slimmest – a 122-centimetre-wide property is to be found in Poland.

Photography is by the architects unless stated otherwise.

The post Skinny Rotterdam house for two architects features black brickwork and concealed windows appeared first on Dezeen.