Focus on Health Pitches for Good Housekeeping

Good-HousekeepingAs a 125-year-old publication with a legacy name, Good Housekeeping may, at the outset, conjure images of aproned housewives checking on the roast with one hand while feeding the baby with the other. But this is how editor-in-chief Jane Francisco contextualizes the pub’s name for contemporary women: “Good Housekeeping represents a world in which home is the launchpad for our lives. It’s the place we get ready to face the world, where we entertain our friends, take care of our families, relax, pamper ourselves, and express our creativity and personality.”

Health is one topic of particular interest to the editors. If you have experience covering this subject, it is what you’ll want to pitch to the magazine:

Editors are especially committed to highlighting gripping health pieces, one of the most popular sections of the magazine. Stories don’t have to be the writer’s own — they can also be as-told-to — but they should have an interesting medical angle. Provide a full background of potential feature candidates — names; ages; occupations; hometowns; marital statuses; children, if any — and a brief but informative summary of their story. Photos that illustrate their journeys are also helpful. Health articles can range from 800 to 4,000 words, but editors are looking for ideas from serious health journalists and reporters with experience in heavy research and the clips to prove it.

For more, including information on other sections open to freelancers, read: How To Pitch: Good Housekeeping

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The Big Yin Set for Big Night in NYC

ShutterstockBillyConnolly2006How the heck did Billy Connolly get nicknamed The Big Yin?

It’s a question that will be asked many times on this side of the Atlantic between now and April 9, when the 72-year-old stand-up master will receive the Great Scot Award as part of the USA-Scotland Tartan Week celebrations in New York. The answer, courtesy Scottish newspaper Daily Record:

Cartoonis Malky McCormick has been documenting the funny side of Scottish life for decades… With Connolly, he created the cartoon strip The Big Yin for the Sunday Mail newspaper back in in 1973.

It not only launched Malky’s artistic career but, in turn, gave Billy the nickname that still identifies him today…

“At the time, Billy was doing a routine called The Crucifixion, based on the idea that The Last Supper took place in the Glasgow Gallowgate, not Galilee. In the piece, Billy referred to Jesus as The Big Yin and I was listening to that one day and I thought, ‘Aye, that’s a good name.’ So, in the cartoon, Billy became The Big Yin and I became his sidekick, Wee Man.”

So there you have it. From the Big Man himself came the nickname that will be toasted many times next month. Alan Cumming, who was Grand Marshal of the 6th Avenue Tartan Week parade in 2009, will present Connolly with the honor.

Link About It: Asking for Hugs in Australia

Asking for Hugs in Australia


In 2012, a depressing survey revealed that just 13% of all Australians said they trusted Aboriginal and Torres Strait Islanders. The dismal statistics prompted Australian artist Peter Sharpe to set up a social experiment in which schoolgirl Jasirah……

Continue Reading…

Bunny Feet Deviled Eggs

Klosterboer made a paste consisting of the boiled egg yolks, mayonnaise, Dijon mustard, vinegar,..(Read…)

Drum Stick Sculpture

Lazerian est un studio de création contemporain basé à Manchester. Voici l’une de leurs dernières créations. Réalisé en collaboration avec United Creatives, le concept est une fresque murale composée de centaines de baguettes de batterie. Chaque baguette a été gravée avec un nom et insérée dans un un moule.

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Taipei City Appartement

Voici le Taipei City Appartement, un appartement situé dans un bâtiment vieux de 40 ans. Cet espace de vie a été décoré par les designers de CHI-TORCH Interior Design avec une approche minimaliste et brute en laissant, par exemple, les murs en briques apparents ou en utilisant des matériaux comme le béton ciré.

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Lettering with Cake Typography

« Printing Friends » est un magazine de design et de créativité édité par Danagård LiTHO en Suède. En 2014, ils ont repensé le magazine en élargissant les champs avec l’apparition d’arts tels que l’illustration, la photographie, la typographie et les histoires de vie. Pour le numéro 8 – « Food », le studio Snask (à qui on doit le projet Craft), a conçu la couverture avec les lettres P et F sous la forme d’un gateau à la crème.

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Animal Portraits by Vincent Lagrange

Vincent Lagrange est un photographe professionnel belge spécialisé dans la post-production. L’artiste a développé plusieurs séries de portraits d’animaux époustouflants. Des reptiles aux chats, voici une sélection de quelques unes de ses meilleures pièces.

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Driving cars could be "outlawed" says Tesla founder Elon Musk

Driving a vehicle is “too dangerous” for humans and will be outlawed when autonomous cars are proven to be safer, claims Elon Musk, billionaire founder of electric car company Tesla.

Musk, who is also CEO of space exploration company Space X, said that governments would criminalise driving – and described a car as a “two-tonne death machine”.

“People may outlaw driving cars because it’s too dangerous,” said Musk. “You can’t have a person driving a two-tonne death machine.”

Removing the risk of collision with other road users through the use of autonomous driving technology “will save a lot of lives”, Musk claimed.

Vehicle design could also change radically if accidents aren’t a concern for designers. “If you could count on not having an accident you can get rid of a huge amount of the crash structure and the airbags,” he said.



His comments were made during a speech given in San Jose, California, at the annual developer conference of Nvidia, an American technology company that specialises in graphics chips.

Musk founded Tesla in 2003 to develop electric car design and technology, but has been increasingly focusing on self-driving vehicles.

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“Tesla is the leader in electric cars, and we’ll also be the leader in autonomous cars,” said Musk. “It’s going to be the default thing”.

“It’s just going to become normal, like an elevator,” he continued. “They used to have elevator operators and then we developed simple circuitry to have elevators just automatically come to the floor you’re at… the car is going to be just like that.”

Musk said that the transition to fully driverless cars would take more than two decades due to the number of manual cars currently in use.

In a recent interview with Dezeen, Robert Melville – chief designer at supercar brand McLaren – said his studio was already anticipating a future where cars are legally obliged to operate autonomously in urban areas.



Musk also revealed that Tesla was treating hacking of driverless cars as a serious threat, but said his firm was implementing layers of security to make it “difficult to hack something that’s physically dangerous” to passengers.

“What we spend most of our time on is making sure it’s very difficult to do a multi-car hack,” explained Musk. “We’ve put a lot of effort into that, and we’ve had third parties try to hack it.”

Tesla launched its Model SD last year, which features autonomous safety technologies that enable the vehicle to stay within lanes on motorways while also continuously monitoring for potential hazards. The vehicle is capable of parking itself and can also be summoned via a smartphone.

Other driverless vehicles featured on Dezeen include a racing car by German manufacturer Audi and Google’s pod-like vehicle design. In February 2015, the UK’s government announced its intention to transform the country into a hub of autonomous car development by approving proposals to test self-driving vehicles on public streets.

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says Tesla founder Elon Musk
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Ikea's flat-pack refugee shelters go into production

Ikea is producing 10,000 of its flat-pack temporary shelters designed for refugees made homeless by conflict and natural disasters (+ slideshow).

Better Shelter by Ikea Foundation for UNHCR

The Ikea Foundation will supply the Better Shelter units to the United Nations Refugee Agency (UNHCR), which will distribute them globally to displaced families and communities later this year.

“Putting refugee families and their needs at the heart of this project is a great example of how democratic design can be used for humanitarian value,” said Jonathan Spampinato of the Ikea Foundation. “We are incredibly proud that the Better Shelter is now available, so refugee families and children can have a safer place to call home.”

Better Shelter by Ikea Foundation for UNHCR

The prototype design for the shelters was revealed in 2013 and has since been tested by 40 refugee families in Iraq and Ethiopia, and developed further in response to their feedback.



With an expected lifespan of three years, the shelters are designed to be more durable and better insulated than traditional refugee tents. Measuring 17.5 square metres, they are also twice as large and accommodate five people.

Better Shelter by Ikea Foundation for UNHCR

Production is set to begin imminently and the shelters could reach those in need as early as this summer.

“The refugee housing unit (RHU) is an exciting new development in humanitarian shelter and represents a much needed addition to the palette of sheltering options mobilised to assist those in need,” said Shaun Scales, UNHCR’s chief of shelter and settlement. “Its deployment will ensure dramatic improvement to the lives of many people affected by crises.”

Better Shelter by Ikea Foundation for UNHCR

The shed-like structures are built from lightweight polymer panels laminated with thermal insulation, which clip onto a steel frame.

Better Shelter by Ikea Foundation for UNHCR

Panels, pipes, connectors and wires all come flat-packed in cardboard boxes like Ikea’s furniture, and take four hours to assemble without the need of additional tools. A solar panel on the roof provides enough energy to illuminate the interior after dark.

Better Shelter by Ikea Foundation for UNHCR

The structure could be upgraded over time, for example by adding earth walls or a metal roof.

Better Shelter by Ikea Foundation for UNHCR

The project received an honorary award at the Swedish Design Awards last year. Design critic Alice Rawsthorn, who sat on the judging panel, described the project as “an unusually sensitive and intelligent response”.

“The realisation that the people who need design ingenuity the most, the poorest 90 per cent of the global population, have historically been deprived of it, and the determination to address that, have been one of the most important design developments of the past decade,” said Rawsthorne.

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go into production
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