This Complicated Packaging is Designed to be Easy to Open with One Hand

Sony’s Project Leonardo, a radical design for a customizable PlayStation controller for the differently-abled, is ready for prime time. Renamed the Access controller, it’s in production and will launch on December 6th.

Sony’s packaging designers have ensured the unboxing process will be seamless for the differently-abled. User feedback revealed that the standard packaging locking tab, seen below, was difficult for the target user to manipulate.

The designers then came up with a circle, previously unseen in Sony packaging, that users could hook a finger into and pull in order to break the seal.

However, this initial design still required the user to manipulate the tab through the slot in order to open the box. Thus the design was further refined into this:

The seal cut was moved to the top front edge of the box. There are two circles, so that the user can open it by pulling from left to right or right to left, depending on what suits them best.

Once the seal is broken, the front edge of the box pops forward a bit, drawbridge-style; there are no semicircular side tabs in slots. This makes it easy for the user to get a finger behind the front to fully open it.

The user is then presented with more circles attached to lids that reveal the contents.

I can’t be the only one who wishes all packaging was designed with this level of thinking.

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